RealRank
Friday, July 6, 2007
I saw this word when I open my computer today " All You Need is Love" in new diaper spot "
I read and read again what is it and finally I got understand that it is a new TV campaign by Saatchi & Saatchi for Luvs' Bear Hug Stretch diapers is reaching out to parents with the familiar Beatles' tune. The print material and packaging features children of company employees.
Yeah..good advertising too. May be I can learn the way that they advertised so it looked interesting.
Wednesday, July 4, 2007
Nokia picks up Wieden + Kennedy
I saw on the news said that Nokia picks up Wieden + Kennedy .For the first time I felt confused what is it ? But I saw again the news said that Nokia will be using Wieden + Kennedy as its global lead agency. Wieden + Kennedy will handle the strategy and creative portion of the Nokia account. According to estimates, Nokia spends upwards of $120 million in global media spending annually.
Wow...I think it is a great plan for Nokia...in my place a lot of people like to use Nokia ...so am I too.
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